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December 12, 2011 09:48 pm GMT
Ah, the allure of the Big City. PlaceIQ, a hyper-local ad targeting startup from Boulder, Colorado is moving to New York City, flush with $4.2 million in series A funding. New investors include U.S. Venture Partners and Valhalla Partners. Existing investors IA Ventures, kbs+p ventures, and angel investor Jerry Neumann also invested in the round.PlaceIQ breaks up the world into 100 million tiles and gathers as much location data about each tile so that it can infer what people in those locations might be interested in at different times of day.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/3OVcSTULuME/
Hyper-Local Ad Targeting Startup PlaceIQ Raises $4.2 Million And Moves To New York City
Ah, the allure of the Big City. PlaceIQ, a hyper-local ad targeting startup from Boulder, Colorado is moving to New York City, flush with $4.2 million in series A funding. New investors include U.S. Venture Partners and Valhalla Partners. Existing investors IA Ventures, kbs+p ventures, and angel investor Jerry Neumann also invested in the round.PlaceIQ breaks up the world into 100 million tiles and gathers as much location data about each tile so that it can infer what people in those locations might be interested in at different times of day.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/3OVcSTULuME/
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