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December 6, 2011 06:31 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Cb0B3npwVYY/
Shopper Trackers Kinect Hack Is Like Google Analytics For Retail Store Shelves
Brick and mortar store owners can now get access to the same kind of analytics available to website admins. Shopper Tracker is a new product from Argentinian developer Agile Route built off of Microsoft Kinect. It analyzes customer movements to provide traffic flow analysis and heat maps indicating which shelves are attracting shoppers and which products they touch or take. This can be tied to conversion data by product SKU to help merchants optimize where products are placed within their stores.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Cb0B3npwVYY/
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