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November 19, 2011 08:00 pm GMT
Venture capital is flowing into video ad networks: Brightroll recentlyraised $30 million, Yume raised $12 million. Tremor Videos raised over $100 million.But not everyones buying the hype: its just not a big enough market for all the money invested, there can't be six or seven category leaders, argues Will Margiloff, chief executive officer of Ignition One, a unit of Japans Dentsu. Some have raised more money than their revenue potential.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ICI_2Zpt7no/
The Rise Of Video Ad Networks
Venture capital is flowing into video ad networks: Brightroll recentlyraised $30 million, Yume raised $12 million. Tremor Videos raised over $100 million.But not everyones buying the hype: its just not a big enough market for all the money invested, there can't be six or seven category leaders, argues Will Margiloff, chief executive officer of Ignition One, a unit of Japans Dentsu. Some have raised more money than their revenue potential.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ICI_2Zpt7no/
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