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November 18, 2011 12:29 am GMT
About six months ago, local advertising company Yext made a big bet on a new market. It's pay-per-call business was growing at a rapid clip, but was limited in its potential reach. So CEO Howard Lerman spent $10 million building an entirely new and complementary product that lets local businesses manage their listings across dozens of sites like Yelp, SuperPages, Citysearch, Mapquest, Local.com, and Yahoo Local.Yext now has 30,000 paying subscribers to PowerListings, up from about 500 six months ago.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/32eMfAUgKBc/
Yext PowerListings Now Powers 30,000 Local Listings
About six months ago, local advertising company Yext made a big bet on a new market. It's pay-per-call business was growing at a rapid clip, but was limited in its potential reach. So CEO Howard Lerman spent $10 million building an entirely new and complementary product that lets local businesses manage their listings across dozens of sites like Yelp, SuperPages, Citysearch, Mapquest, Local.com, and Yahoo Local.Yext now has 30,000 paying subscribers to PowerListings, up from about 500 six months ago.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/32eMfAUgKBc/
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