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November 10, 2011 07:00 pm GMT

NEA, Steve Case, Ted Leonsis Put $26M In Social Business Intelligence Startup NewBrandAnalytics

newnewBrandAnalytics, a company that provides business intelligence from social media customer feedback, has raised $26 million in Series B financing led by New Enterprise Associates with Steve Case's Revolution Ventures, Jeff Webbers The Entrepreneurs Fund, Barry Sternlicht (Founder, Starwood Hotels), Neil Shah, Quest Hospitality Ventures, and Ted Leonsis participating.newBrandAnalytics, which has been in stealth for the past two years, provides a monitoring and analysis product that mines customer reviews from social sites like Yelp, Facebook, Twitter, Trip Advisor. But instead of just serving as a monitoring product, the startup actually analyzes all of this data and will make intelligent, operational recommendations to businesses based on customer feedback.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Az97fG9C8y4/

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