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November 8, 2011 08:00 pm GMT

Social Loyalty Platform PunchTab Raises $4.4 Million

punchPunchTab, a startup that offers a social loyalty platform for consumers, publishers, and businesses, has raised $4.4 million in Series A financing, led by Mohr Davidow Ventures. The startup previously raised $850,000 in seed funding from Mohr Davidow Ventures, Embarcadero Ventures, and angels Venky Harinarayan, Anand Rajaraman, and Nick Sturiale.For background, PunchTab allows publishers to give reward points to users who check in to a site or blog every day. Visitors, which authenticate via Facebook Connect, can earn points for Facebook comments, WordPress comments and Facebook likes. Once a publisher rewards a user, the visitor can redeem the reward through the PunchTab rewards catalog.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/bvjdnR0OvoY/

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