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November 8, 2011 06:00 pm GMT

Avado Launches Patient Relationship Management Platform To Help Healthcare Providers Go Digital

avado_logo_mediumBack in May, Avado was chosen as a finalist at TechCrunch Disrupt in NYC. The startup's ambition was, said in reductive terms, to become the Salesforce.com of personal health records. (You can read our initial coverage here.) In other words, like Salesforce's "customer relationship management" (CRM), Avado is building a "patient relationship management" (PRM) platform in an attempt to create a more fluid and communicative relationship between patients and doctors -- by way of connected health records. Since Disrupt, Avado has been working on building out that robust communication platform for care providers and their patients, and, today, Avado is officially coming out of beta to launch its service to the public.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/2o4xy6ciOHU/

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