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November 1, 2011 09:22 pm GMT

Keen On Why Steve Jobs Matters (TCTV)

Ooyala Backlot Web-clip 2 deuAs a Steve Jobs watcher, Alan Deutschman has been at it longer than almost anyone. He is the author of the 2000 biography The Second Coming of Steve Jobs, the e-essayHow Steve Jobs Changed Our World and is currently working on a book entitled Why Steve Jobs Matters which will be published by St. Martins Press next year.So why does Steve Jobs matter? According to Deutschman, who I interviewed over Skype, Jobs matters because he transformed the CEO into a rock star. Just as John Lennon was a hero for the flower power generation of the 60s, Deutschman explained, so Steve Jobs is the patron saint of the creative class people who have a great passion for their work and look for fulfillment in their working lives

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/nkyH3a-5pMs/

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