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October 31, 2011 05:00 pm GMT

Vodafone Launches Appia-Powered Mobile App Store In India

vodaAppia, a startup that powers a white-label content and commerce platform for everyone and anyone who needs a mobile app store, has partnered with Vodafone India to launch a new mobile app store for the carrier's 145 million subscribers in India. For background, the company powers mobile app storefronts for more than 40 partners, including four of the world's top five handset manufacturers (Samsung, T-Mobile, AT&T, and Verizon Wireless). The bonus of using Appias white-label offering is that it enables its partners to deliver apps to more than 3,200 different mobile device makes and models. And company powers an App Stores for Opera Software and Telcel, Mexicos largest operator.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/VXVnu_ZSo_k/

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