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October 24, 2011 10:23 pm GMT

Following Adobe Partnership, OptiMine Lands $3.6M For Keyword Bid Optimization Software

optimineOn the heels of inking a major partnership agreement with Adobe, OptiMine Software has secured $3.6 million in a Series B round of funding led by Hummer Winblad Venture Partners. Perhaps the investor is looking to pull off another Omniture (the VC firm invested early in the web analytics and search marketing software company, which was sold to Adobe for around $1.8 billion two years ago).

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