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October 2, 2011 07:00 pm GMT
Meetup co-founder and CEO, Scott Heiferman is Chris Dixon's guest in this episode of Founder Stories. A serial entrenepenur, Heiferman tells Dixon he started "the first online ad agency in '94" after corporate America left him unsatisfied. Called i-traffic, "the idea was to be an online media buying agency even though there wasn't any media to buy at the time." Five years later Heiferman sold i-traffic to Agency.com.Following the exit, Heiferman was unsettled and says he "went a little bit crazy not knowing what I wanted to do with my life." Heiferman took a job at McDonald'sa move he credits to the company he was keeping. "I was hanging around with too many lawyers and accountants and at the time I just wanted to see what it was like to be a part of an actual real business."
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/zHaEbj3FpGA/
(Founder Stories) Meetups Heiferman: Working At McDonalds & The Future Of Social Networks
Meetup co-founder and CEO, Scott Heiferman is Chris Dixon's guest in this episode of Founder Stories. A serial entrenepenur, Heiferman tells Dixon he started "the first online ad agency in '94" after corporate America left him unsatisfied. Called i-traffic, "the idea was to be an online media buying agency even though there wasn't any media to buy at the time." Five years later Heiferman sold i-traffic to Agency.com.Following the exit, Heiferman was unsettled and says he "went a little bit crazy not knowing what I wanted to do with my life." Heiferman took a job at McDonald'sa move he credits to the company he was keeping. "I was hanging around with too many lawyers and accountants and at the time I just wanted to see what it was like to be a part of an actual real business."Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/zHaEbj3FpGA/
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