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September 27, 2011 08:49 pm PDT
Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/Vrk8_Eg_LEE/saving-is-easier-when-you-have-a-single-goal-in-mind.html
Saving is easier when you have a single goal in mind
"The Fewer the Better: Number of Goals and Savings Behavior," (PDF) a study from University of Toronto's Rotman School of Business on consumer savings strategies, concludes that it's better to have a single thing that you're saving for, rather than multiple savings goals. Consider two hypothetical individuals, Tom and Jerry, who have both been recently [...]Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/Vrk8_Eg_LEE/saving-is-easier-when-you-have-a-single-goal-in-mind.html
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