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September 12, 2011 05:00 pm GMT

On Its One-Year Anniversary, Badgeville Launches A New Product Called Social Fabric

badgeville-250x250It's been a year since social rewards and analytics company,Badgevilletook home the prize forAudience Choice Winner at TechCrunch Disrupt 2010. Today, Founder and CEOKris Dugganspoke atthis year's Disrupt to talk about how far the company has come over the past 12 months. When Badgeville started, he says, it had 4 people, $300,000 in seed funding and 10 beta customers. Nowit has 35 full-time employees, has raised $15 million in capital and has 85 paying customers, including big names like NBC, Discovery and Universal Music. It's also pulling in 5 to 10 million in sales, notes Duggan. Not bad for just one year in.But in even bigger news,Badgeville is now launching its latest product: Social Fabric, a new technology based on users' online behavior.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/UvY8PlGx_EA/

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