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September 12, 2011 09:37 pm GMT

Gowalla Is Reborn As A Beautiful App For Travel And Storytelling

IMG_2235The location wars had a number of casualties. Some companies shut down, some sold off their remaining tech and talent. Others are still out there plugging away, but at this point, it seems clear that Foursquare won the all-important battle over the check-in. Even Facebook is slowly backing away from that particular space. Now the fun can really begin.For a number of months, Gowalla was seen as the main competitor to Foursquare. Both launched at SXSW in 2009 and both got quick traction as check-in services. But Gowalla was always trying to do more. Theirexperiencecame from the virtual goods side of things, and they tried to weave that into the location space. But it never really worked. Perhaps they were trying to do too much in the nascent space.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/B8kMW1w52L8/

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