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August 22, 2011 09:05 pm GMT

YC-Backed Vidyard Is A YouTube For Businesses

VidyardMany businesses embed YouTube videos on their sites, but one of the pain points of using YouTube as a platform is that visitors can click through the video to YouTube and off the brand's site " and those videos also include YouTube's ads and branding. Ooyala and Brightcove both offer professional, enterprise-hosted video platforms but these can be expensive. Enter Y Combinator-backed Vidyard, which islaunching today as an affordable way for businesses to host videos that can be viewed either on a landing page or via an embeddable player.Basically, Vidyard is offering a service that's very similar to YouTube, but without that link to a third-party portal. The startup also offers instant, detailed and real-time analytics with regards to the embedded video performance.Co-founder Michael Litt says that currently 3.5 million businesses host YouTube videos on their site and there's a huge opportunity to offer a better, simpler, easy to use video hosting product to companies.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/sdWG3YyDVns/

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