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August 18, 2011 10:00 pm GMT
As college students around the country start heading back to the dorms and purchasing their books for the semester, textbook rental giant Chegg is making major waves in the space with a number of new announcements. First off, Chegg is finally going digital, and is going to be steadily rolling e-textbooks on its platform with goal of offering millions of both print books and e-textbooks to students by the end of the year. Second, Chegg has partnered with a number of publishers (including four of the top five educational publishers) to offer e-textbooks to its students, such as Cengage Learning, Elsevier, F.A. Davis, Macmillan, McFarland, McGraw-Hill, Oxford University Press, Rowman & Littlefield, Taylor and Francis, and Wiley.For background, Chegg was founded in 2007 and has become the largest textbook rental giant for college students. In fact, millions of students across 7,000 campuses are using Chegg for rentals. But in a space with a number of other competitors, such as BookRenter, CampusBookRentals, and eCampus, and others; the company has expanded its strategy beyond just rentals to compete in the space.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/i4qBsBsTAvM/
Textbook Rental Giant Chegg Now Offers HTML5 Digital Books; Buys Online Tutoring Service Student Of Fortune
As college students around the country start heading back to the dorms and purchasing their books for the semester, textbook rental giant Chegg is making major waves in the space with a number of new announcements. First off, Chegg is finally going digital, and is going to be steadily rolling e-textbooks on its platform with goal of offering millions of both print books and e-textbooks to students by the end of the year. Second, Chegg has partnered with a number of publishers (including four of the top five educational publishers) to offer e-textbooks to its students, such as Cengage Learning, Elsevier, F.A. Davis, Macmillan, McFarland, McGraw-Hill, Oxford University Press, Rowman & Littlefield, Taylor and Francis, and Wiley.For background, Chegg was founded in 2007 and has become the largest textbook rental giant for college students. In fact, millions of students across 7,000 campuses are using Chegg for rentals. But in a space with a number of other competitors, such as BookRenter, CampusBookRentals, and eCampus, and others; the company has expanded its strategy beyond just rentals to compete in the space.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/i4qBsBsTAvM/
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