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August 17, 2011 09:32 pm GMT
Adam Penenberg aka The Man Who Took Down Stephen Glass decided to write about Serv.io, a crowdsourcing content farm that allows publishers to request articles for quick publication. They call it "content engineering," which does not bode well for my job since I have a MA and not an MSc.The resulting article, written with tongue firmly in cheek is an excellent example of the dangers of "content engineering." Unlike, say, a banking program, content is difficult to engineer. If you're thorough, writing about a company is a hard slog and if you're not thorough you need to at least be vibrant. Penenberg's resulting crowdsourced pean to Servio was, in fact, neither.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/7ucAHeLXMow/
Journalist Crowdsources An Article About A Crowdsourcing Company, Hilarity Ensues
Adam Penenberg aka The Man Who Took Down Stephen Glass decided to write about Serv.io, a crowdsourcing content farm that allows publishers to request articles for quick publication. They call it "content engineering," which does not bode well for my job since I have a MA and not an MSc.The resulting article, written with tongue firmly in cheek is an excellent example of the dangers of "content engineering." Unlike, say, a banking program, content is difficult to engineer. If you're thorough, writing about a company is a hard slog and if you're not thorough you need to at least be vibrant. Penenberg's resulting crowdsourced pean to Servio was, in fact, neither. Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/7ucAHeLXMow/
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