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August 12, 2011 01:10 am GMT

SeatGeek Redesigns Its Ticket Marketplace, Launches Sponsor Platform

seatgeekfeatNYC-based startupSeatGeek is adding a fresh coat of paint to its ticket marketplace, introducing an overhauled design that incorporates some helpful new features. And it's also announcing a new route of monetization that it's hoping will serve as a strong revenue stream going forward: sponsored placements.For those who haven't used it, SeatGeek is a search engine for secondary ticket sales " it lets people buy and sell tickets that they've already purchased through sites like TicketMaster. And it has a strong focus on removing the clutter typically found on other ticketing sites.This week the company has rolled out a cleaner look with more space dedicated to browsing for tickets and around stadiums.

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