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August 2, 2011 07:01 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/o1AwKhfwRqQ/
HTML5 Ad Builder Sprout Acquired By InMobi
Sprout, a company that offers an easy-to-use platform for building HTML5-based ads, has been acquired by mobile ad network operator InMobi. Financial terms of the deal are not being disclosed. Sprout had raised a total of $10 million from Global Venture Capital, Polaris Venture Partners, Global Venture Capital, and Mitch Kapor.Sprout got its start as a builder for Flash-based widgets that could effectively serve as miniature, embeddable websites (they were used primarily for marketing purposes). In 2010, the company made a major change: it decided to move away from Flash and focus entirely on HTML5, allowing advertisers to create animated and interactive ads that will play on nearly any device.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/o1AwKhfwRqQ/
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