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June 28, 2011 04:05 am GMT

A Massive Solar Flare Of Activity Pushes Tumblr To 400 Million Pageviews A Day

Last month, founder David Karp noted that Tumblr was now seeing over 250 million pageviews a day. As we noted, that was incredible since as recently as July of 2009, they were seeing 250 million pageviews for the entire month. But it turns out that the numbers are much more incredible than they first appeared.I noticed this when Tumblr President John Maloney posted earlier today that Tumblr was now doing north of 8.4 billion monthly pageviews. That number was around 7 billion just a month ago, and when I drilled down into Tumblr's publicly available numbers on Quantcast, I noticed a massive surge in pageviews in the last few weeks. So massive, in fact, that the data looks more like a solar flare.

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