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June 27, 2011 02:21 pm GMT
Looks like LivingSocial is employing the same strategy for international expansion as its rival Groupon: by acquiring local daily deal sites to serve as a foundation for discount distribution on a global scale. According to DailySocial, the company has moved to purchase DealKeren (operational in Indonesia), its parent company Ensogo (which offers daily deals in Thailand and the Philippines) as well as GoNabit (which operates in Dubai, Abu Dhabi, Lebanon, Jordan and Kuwait).
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Db7IQAG59C0/
LivingSocial Expands Daily Deals Empire; Buys Ensogo, GoNabit And DealKeren
Looks like LivingSocial is employing the same strategy for international expansion as its rival Groupon: by acquiring local daily deal sites to serve as a foundation for discount distribution on a global scale. According to DailySocial, the company has moved to purchase DealKeren (operational in Indonesia), its parent company Ensogo (which offers daily deals in Thailand and the Philippines) as well as GoNabit (which operates in Dubai, Abu Dhabi, Lebanon, Jordan and Kuwait).Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Db7IQAG59C0/
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