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June 13, 2011 06:00 pm GMT
TellApart, a startup that enables eCommerce companies to use customer data to offer more personalized display advertising to both their loyal and potential customers alike, today announced that it has closed a $13 million series B round of funding. The round was led by Bain Capital Ventures, with contributions from Greylock and others. 
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hbgTwpvkOtE/
Former Googlers Raise $13 Million From Bain And Greylock For Personalized Ad Solution
TellApart, a startup that enables eCommerce companies to use customer data to offer more personalized display advertising to both their loyal and potential customers alike, today announced that it has closed a $13 million series B round of funding. The round was led by Bain Capital Ventures, with contributions from Greylock and others. Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hbgTwpvkOtE/
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