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June 9, 2011 08:36 pm GMT
What happens when you mix local deals with reward points? You get OO.com. A couple months ago, Next Jump, which powers rewards programs for thousands of corporations and credit card companies, inked a deal with LivingSocial to get acces sto its inventory of daily deals. The first fruits of that deal are evident in OO.com, which is a retooling of Next Jump's Overwhelming Offers (which now redirects to OO.com).So what is OO.com? You enter your zipcode and are presented with a map filled with LivingSocial deals. But you also get rewarded with WOWpoints every time you buy something. WOWPoints can be redeemed for other deals or merchandise on OO.com, Target, Walmart, Amazon, Buy.com, and other partners. They add a gaming element to local deals by giving consumers an incentive to rack up points by buying more deals.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/UZAeNCMUGM0/
Next Jump Introduces OO.com: Local Deals Powered By LivingSocial, Plus Points
What happens when you mix local deals with reward points? You get OO.com. A couple months ago, Next Jump, which powers rewards programs for thousands of corporations and credit card companies, inked a deal with LivingSocial to get acces sto its inventory of daily deals. The first fruits of that deal are evident in OO.com, which is a retooling of Next Jump's Overwhelming Offers (which now redirects to OO.com).So what is OO.com? You enter your zipcode and are presented with a map filled with LivingSocial deals. But you also get rewarded with WOWpoints every time you buy something. WOWPoints can be redeemed for other deals or merchandise on OO.com, Target, Walmart, Amazon, Buy.com, and other partners. They add a gaming element to local deals by giving consumers an incentive to rack up points by buying more deals.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/UZAeNCMUGM0/
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