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May 2, 2011 01:56 am GMT

The Scandal Of Toothless Social Media Representatives Ends" Now

Last weekend, our own Erick Schonfeld wrote an impressive in-flight diatribe against American Airlines; specifically their ineffectual social media representatives whom he described as little more than "a toothless marketing arm" for the company.Of course, the usual dick of troll commenters ('a dick' is the collective noun for troll commenters, look it up) complained that personal rants have no place on TechCrunch - despite the fact that a) TechCrunch is built on a proud tradition of personal rants b) Erick is the co-editor of the site and so can write whatever he damn well pleases.In fact Erick's 'rant' was long overdue. American Airlines' social media department does suck when it comes to providing actual customer service. But here's the thing: so does everybody else's.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/__zSze1KN5s/

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