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April 20, 2011 07:14 pm GMT

Report: The New Apple TV Is Selling Well, Analyst Puts Total Sales Just Under 2 Million In 7 Months

Apple's secret quest for living room domination is off to a good start, that is if an analyst's report is to believed. Ming-Chi Kuo of Concord Securities surveyed Apple supplies and found that the latest generation Apple TV managed to maintain steady sales since its October 2010 launch. He claims that Apple sold just over 1 million units before Christmas and around 820k since the start of January. Of course these are all estimates, but Apple might confirm them in Wednesday's earning conference call.Apple famously called the Apple TV a hobby but it seems to be turning into a profitable hobby. If true, this cements the latest generation Apple TV as more than just a side project. It's an important piece in Apple's ecosytem.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/iGzKpnvUFxQ/

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