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April 18, 2011 09:03 pm GMT

ContentAide: Get Daily Reports About Your Rival's Facebook Page

Facebook Pages " the social network's profiles meant for businesses, celebrities, and public entities "are becoming an increasingly important way to establish a long-term relationship with customers and fans. Many businesses are sprucing up their Pages with applications, and everyone is always on the hunt to get more Likes and Comments on their Updates (posts with higher user engagement will show up in more News Feeds).Facebook's built-in Insights tool does a decent job helping you keep tabs on your Page's performance, but there's some data that may be even more important: how your arch-rival is doing. Which is where ContentAide, a new startup from VentureBeat writer Cody Barbierri, comes in handy.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/OdbL5ysjrJU/

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