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April 3, 2011 02:03 am GMT

Instagram Founders: Instagram Is A "New Entertainment Platform"  (TCTV)

Somewhere between yesterday afternoon and last night, Instagram hit 3 million users after only six months of existence. To put that into perspective, that's like 1% of the population of the US using a service that currently only fully exists on a iPhone.Instagram's explosive growth has made them the currentgo-to success story for pivoting and unleashed a torrent of buzz around the white hot photo-sharing space. But founders Kevin Systrom and Mike Krieger don't think of the service as just a simple way to share images, but as more of mechanism for users to tell stories and discover the world around them, a "new entertainment platform" the co-founders told me in an interview for TCTV yesterday.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/LpmKcJUAFfs/

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