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March 31, 2011 08:43 pm GMT

eBay Bets On Online To Offline Shopping, Adds Milo's Local Product Availability To Search

eBay has been quick to start integrating Milo's local product inventory technology into its products after picking up the startup for $75 million in December. eBay added Milo's local results in its barcode scanning apps, RedLaser for iPhone and Android, and GiftsNearby, as a shopping tool for consumers to find gift options available for pick up at local retailers in their neighborhood. Today, eBay is launching its deepest integration with Milo"on it's search platform. Milo's local availability results will show eBay shoppers which local stores in their neighborhood currently have a desired item in-stock and how much it costs at each location. Milo currently provides access to millions of products from approximately 50,000 stores across all 50 states.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/yKrKgMxULp4/

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