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March 24, 2011 11:00 pm GMT

Facebook Relaunches Questions: No Threat To Quora, More Emphasis On Friends

Last July, after months of rumors and leaked screenshots, Facebook launched a Q&A product called Questions. At the time, I said it had the potential to be "massive": with 500 million (now 600 million) users, the site had the chance to take on Q&A sites like Yahoo Answers, which can be a huge source of traffic. And it was also directly taking on Quora, the buzzed-about startup that has a contentious relationship with Facebook, in part because it was founded by former Facebook CTO Adam D'Angelo and engineer/manager Charlie Cheever.But Questions never took off. Facebook has limited access to the product to a small percentage of users, and over the last few months we've gotten several tips that the product wasn't really getting traction. Today comes news that seems to confirm those rumors: Facebook has just announced a revamped version of Questions that has very little in common with the original product. And it's no longer any threat to Quora.

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