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February 25, 2011 05:16 pm GMT

Vocus Buys Facebook Apps Maker North Social For $7M In Cash + $18M Earnout

Vocus, the publicly-listed provider of cloud-based marketing and PR software, has moved to acquire Facebook apps maker North Social, which enables businesses to create, manage and promote their business on the popular social network.Vocus bought substantially all of the assets of North Social. Under the terms of the agreement, Vocus paid $7 million in cash and could pay up to an additional $18 million over the next 24 months based on the achievement of certain milestones.

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