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February 25, 2011 01:59 am GMT
Glam Media, one of the largest publishing and advertising networks on the Web, is revealing its third branded content channel today: health-focused Bliss. Bliss, which will be a content hub of health and wellness sites, joins male-focused vertical Brash and womens entertainment, style and fashion channel Glam.com. Glam's networks currently have a total reach of 90 million people a month in the U.S and 200 million monthly visitors globally. Glam says that traditional health and wellness sites (i.e. WebMD) have more narrowly focused on more medical and condition-related topics and are missing the opportunity to reach a wider audience with the prevention and wellness angle. Bliss' content will include information about diet and nutrition, empowerment, alternative healing, green living, exercise, fitness, parenting, pregnancy and more. 
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/FSgdDaWiLAw/
Glam Media To Launch Third Content Vertical, Health And Wellness Channel Bliss.com
Glam Media, one of the largest publishing and advertising networks on the Web, is revealing its third branded content channel today: health-focused Bliss. Bliss, which will be a content hub of health and wellness sites, joins male-focused vertical Brash and womens entertainment, style and fashion channel Glam.com. Glam's networks currently have a total reach of 90 million people a month in the U.S and 200 million monthly visitors globally. Glam says that traditional health and wellness sites (i.e. WebMD) have more narrowly focused on more medical and condition-related topics and are missing the opportunity to reach a wider audience with the prevention and wellness angle. Bliss' content will include information about diet and nutrition, empowerment, alternative healing, green living, exercise, fitness, parenting, pregnancy and more. Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/FSgdDaWiLAw/
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